Kindness is in our DNA
Kindness is nothing new at Vebego. It has been woven into the very fabric of who we are as a family business for generations. Looking after one another, paying attention to people and showing a genuine interest in one another: these are values that have guided the way we work ever since the company was founded.
But what does kindness actually mean today? Is it simply being friendly? Why does it hold such an important place within our organisation? And what impact can it have on people, teams and organisations?
These are questions to which we do not wish to give a hasty answer. We want to explore them.
In the video series Kindness Works, presenter Nienke de la Rive Box – known for her work on the Dutch television programme Het Klokhuis and the travel programme 3 op Reis, amongst others – sets out to discover what kindness really means.
She travels around Vebego and beyond, speaking to colleagues, academics and strangers, and explores how kindness manifests itself in our daily lives and in the workplace.
Does kindness really work?
In the first episode, Nienke sets out to find an answer to that question. Her investigation leads her to three remarkable encounters:
